Apakah Samsung terpuruk karena Note 7 Meledak?

Setelah insiden meledaknya Note 7 yang menyedihkan bagi Samsung. Muncul suatu pertanyaan, apakah pengguna hape pintar masih bertahan memilih Samsung dimasa mendatang? Kalau saya yakin menjawab YA! Dan ternyata sebuah survei di Amerika Serikat juga punya jawaban yang sama.

Survei tersebut dilakukan sebuah lembaga berita Reuters. Survei dilakukan pada rentang waktu 26 Oktober-9 November. dari survei tersebut diketahui bahwa pengguna hape Samsung saat ini sama loyalnya dengan pengguna iPhone. Bahkan diperoleh 91% pengguna tetap akan menggunakan produk Samsung dimasa mendatang.

Dari survei tersebut didapat hasil bahwa pengguna Samsung tetap loyal setelaha danya inseiden tersebut. sekitar 91% pengguna hape pintar Samsung akan tetap membeli smartphone keluaran vendor negeri ginseng tersebut. Dan 92% pengguna akan membeli produk Samsung lainnya diluar smartphone.

“Hal ini mirip dengan loyalitas pengguna iPhone dimana 92% pengguna iPhone akan tetap membeli iPhone keluaran berikutnya dan 90% pengguna akan membeli produk Apple lainnya” kutip Teknologue dari laman Reuters.

Polling survei ini dilangsungkan di 50 negara bagian Amerika Serikat dengan jumlah responden sebanyak 2738 pengguna Samsung dan 3158 orang pengguna iPhone.

 

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28 thoughts on “Apakah Samsung terpuruk karena Note 7 Meledak?

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